GENERAITR is an AI Media Production platform. Describe what you want, and an AI assistant sets the exact model and parameters from your intent: no prompt engineering, no infrastructure to manage. You always see exactly what it set, in Pro mode, and can adjust any parameter by hand. Either way, every export carries full EU AI Act compliance: audit trail, watermarking, C2PA metadata, built in from the first generation.
To transform generative AI from a game of chance into a professional production tool, control cannot be fragmented. GENERAITR unifies process, data, and cost under a single operational standard:
Control restricted to a single power-user is a bottleneck. True production control extends across the entire team, keeping creators, directors, and external reviewers aligned inside one structured Media Library:
Without verifiable proof, control is just a promise. Compliance forms the baseline that validates both your technical control and collaborative approvals for auditors, legal teams, and enterprise clients:
This is not about easy versus hard: it is about whether you want to see what is happening under the hood.
Default
One click away
You can switch between the two at any time, on the same generation.
GENERAITR is built and operated by TOMLIN STUDIO AB, a Swedish creative technology company founded by Tomas Nihlén and Linda Pierre.
Nihlén is a Creative Technologist with over twenty years of experience in information systems and digital production. Pierre is a Creative Director specialising in brand development and customer experience.
We built GENERAITR to solve our own production problem first, then made it available to everyone facing the same one.
GENERAITR is built to be fast and non-technical by default, without capping what a power user can do, or hiding what it is doing. The assistant gets you a usable result from a plain description, with every parameter it set visible and editable right away. If you would rather not see the details, that is one click away too.
Every generation, Easy or Advanced, carries the same provenance: model, parameters, and timestamp embedded as C2PA-aligned metadata, ready for the EU AI Act and for your own audit trail. Compliance is not a setting you have to remember to turn on. See generaitr.com/compliance for details.
General enquiries: hello@generaitr.com
Privacy and data: hello@generaitr.com
Press and partnerships: hello@generaitr.com